The Marketing Department is an essential part of good marketing and sales. It establishes a business in its niche, based on the goods or services the business is offering. It recognises the areas in which the product fits and where the company should focus its marketing strategy and, therefore, spend its budget for the maximum coverage and results.
Today, Search engines are more focusing on useful information, quality and experience your website provides to its potential clients. Underground methods and strategies can be helpful for some time, but the best approach is to play by the rules of Google and help people as much as you can.
Google changes its search algorithms up to 600 times every year and considers hundreds of ranking factors (both on and off-site) when evaluating your website, and you’ll want to make sure you are focused on SEO at all times.
If you want to be the best in our region, you need a complete regional SEO strategy that drives and delivers results.
Local search optimisation
Google My Business
Citation setup and optimisation
Localised content creation
Technical SEO provides businesses with the foundation required to scale marketing success.
All of our SEO services feature basic analytics If you ready for a bit more, explore!
Google Tag Manager
User behaviour data
Reporting and insights
Remarketing equips businesses with a great way to get back in front of potential clients who visited their websites but did not buy or became a customer. This includes users who left shopping carts, online apps or contact forms.
At Cunami Group, many of our customers find remarketing very cost-effective form of advertising that is reminding visitors about unfinished purchases and benefits of brand awareness. Every business with some web presence will find remarketing useful.
Google Remarketing is an ideal advertising strategy, mainly where the sales process is taking a long time and is competitive. Performed in the proper way it can be a powerful tool to increase sales conversions and to boost your brand profile.
Paid search marketing is a significant part of your pay-per-click campaign strategy. There isn't a better time to advertise than when someone already has decided they want your product or service and is interested in buying.
If your marketing campaign is set up correctly, this can be a very profitable way to get in front of potential clients who are actively looking for your solution. However, a poorly designed campaign can waste much money.
It is important that we create a marketing strategy for each campaign that explains how the product you are offering meets the necessities of your potential clients. We then use that strategy to form a consistent and compelling message that links the right keywords, site experience and ad message to produce sales.
Email Marketing is one of the powerful post strategies in your digital marketing arsenal and can help boost revenue 10-25%, decrease customer acquisition expenses, and increase clients lifetime value.
Baymard Institute, a web research company in the UK made an investigation and found out that the typical shopping cart abandonment rate for online retailers differs between 60% and 80%, with an average of 67.91%. Which indicates that you are leaving a lot of money on the table.
Email marketing enables you to grow revenue by re-engaging these lost customers and with a well-designed email campaign.
We will plan a series of automated emails to convert lost visitors into customers, all on autopilot.
Cart Abandonment Series
New Customer Series
2nd Time Customer Series
Capturing someone’s attention nowadays can be very challenging, especially in the digital environment where it’s all about being creative.
Take your business to new heights with our virtual commercial and banner designs. We help companies improve brand recognition and online sales through effective display advertising campaigns.
Our team is experienced in the design of powerful visual ads and commercials for placement on the Internet. Whether you're looking to target particular demographics on the websites they actively visit or if you're looking for another opportunity to reach out to an audience that has left you, we create comprehensive display advertising campaigns. We support long-term growth through effective online advertising campaigns.